Webster University’s Department of Communications and Journalism offers an online Master of Arts in Strategic Communications that prepares students to engage in a wide variety of professional communication projects and initiatives, combining the latest media technologies with strategic communication principles, theories, and methodologies. Webster uses the online learning management system WorldClassRoom to allow students to access their class materials, participate in course discussions, submit assignments, and communicate with their instructors and fellow classmates.
This program requires 36 credit hours of study and can be completed in as little as 15 months, if students take two course per term. Part-time students taking one course per term can usually finish the degree requirements in around five semesters (2.5 years). Students take a set curriculum of 12 courses: Strategic Communications, Digital Media Strategy, Analytics for Strategic Communications, Public Relations, Advertising Decision-Making, Visual Storytelling, Media Organization and Regulations, Media and Culture, International Communications, Organizational Communications, Crisis Management Communications, and a Seminar in Media Communications.
Through these courses, students learn from faculty who have extensive experience in internal and external-facing communication strategies for a variety of national and international corporations. This program does not have a final capstone requirement, but hands-on projects are integrated throughout the curriculum to give students the opportunity to apply the principles and methods they have learned to real-world, contemporary communication issues.
Webster University is accredited by The Higher Learning Commission.
Online Master of Arts in Strategic Communications
Overview
Department: Department of Communications and Journalism
Websites: Department
and Program
Program Format
Structure: Online program with no required campus visits
Instruction Methods: Program uses asynchronous instruction through Webster's WorldClassRoom online learning management system
Campus Visits Required: No
Program Length: Full-time: program can be completed in ~15 months (2 courses per term); Part-time: program can be completed in ~2.5 years (1 course per term) (5 terms per year)
Start Dates: Five starts per year: Fall (1 & 2), Spring (1 & 2), and Summer
Curriculum and Graduation Requirements
Credits Required: 36 credits (12 courses)
Thesis Required: No
Capstone Options: No thesis or capstone required
Example Courses: Strategic Communications; Digital Media Strategy; Public Relations; dvertising Decision-Making; Visual Storytelling; Media Organization and Regulations; Organizational Communications; Crisis Management Communications
Admission Requirements
Application Requirements: Bachelor's degree
GPA Requirements: Minimum GPA 2.5 (GPA 2.0 to 2.5 may be eligible for conditional admission)
Testing Requirements: GRE not required
Tuition Costs
Estimated Tuition*: ~$27,072 + fees
Cost per Credit Hour: $752 per credit hour
State Authorizations: Program accepts students from all 50 states
